May 17, 2023
Contactless Point-of-Sale Trends
As technology continues to evolve, so do the ways in which we conduct transactions. One area that has seen significant growth in recent years is contactless point-of-sale systems. This point of sale equipment uses near-field communication (NFC) technology to allow customers to make purchases by simply tapping their card or mobile device on a terminal.
This technology has become increasingly popular due to its speed, convenience, and security, and we can expect to see continued growth in this area over the next few years.
Increased Adoption of Mobile Payments
As smartphones become more ubiquitous and people become more comfortable using them for transactions, we can expect to see a significant increase in the use of mobile payments with point-of-sale hardware. This will be driven by the increasing number of mobile payment options available, such as Apple Pay, Google Pay, and Samsung Pay, and the growing number of merchants that accept them.
While the older point-of-sale equipment will not support mobile payments, the fact is that mobile payments offer a level of convenience that traditional payment methods simply can’t match, and we can expect to see more and more customers opting to pay with their mobile devices.
Greater Integration with Other Systems
As contactless point-of-sale systems become more common, we can expect to see greater integration with other systems, such as inventory management and customer relationship management (CRM) systems.
This will enable merchants to gain more insight into their customers’ buying habits and provide more personalized and efficient service. By integrating contactless point-of-sale hardware with other systems, merchants will be able to provide a seamless and efficient customer experience that will keep customers coming back.
While NFC-enabled credit and debit cards are currently the most common form of contactless payment, we can expect to see more payment options emerge in the coming years. For example, biometric payments, such as those using facial recognition or fingerprint scanning, are becoming more common, and we can expect to see them integrated into point-of-sale hardware in the near future.
This will further increase the convenience and security of contactless point-of-sale systems, making them even more appealing to both merchants and customers.
More Advanced Analytics
As more data is collected, we can expect to see more advanced analytics tools developed to help merchants better understand their customers’ behavior. This could include tools that provide real-time sales data, customer demographics, and purchasing patterns, enabling merchants to optimize their operations and better serve their customers.
Contactless point-of-sale systems have become an increasingly important part of the retail landscape, and we can expect to see continued growth in this area over the next few years. By embracing these trends, merchants can position themselves for success in a rapidly changing retail environment.
At OptConnect, our connectivity solutions for contactless point-of-sale provide customers with cutting-edge technology for merchants to provide fast transaction processing with minimal downtime.
To learn more about OptConnect’s connectivity solutions, please visit https://www.optconnect.com/solutions/point-of-sale or give us a call at 877-678-3343.